If Jon Draper Did Immersive...

Capturing the atmosphere & excitement of a moment isn't straightforward. People tend to focus on the visual dimension but the sound is the thing, try watching a clip of a rollercoaster with the sound off... you get the point. We're always looking for ways to hold people's attention, to connect and to move people. The engagement rates of our project with Spurs definitely showed we'd hit on something. Don Draper put it best...

"Technology is a glittering lure, but there are moments when people can be engaged on a level beyond flash, when they have a sentimental bond with the product"

Live Spaces was built as a platform to showcase experiences, but we quickly realised that this was the wrong way to think of it. 

Its a time machine... it goes backwards, it goes forwards. It takes you to a place where you ache to go again...

Check it out at http://the-lane-360.tottenhamhotspur.com/

If you're interested in exploring innovative ideas that value the potent as well as the new, we'd love to hear from you.